The Elevated Vibe. Alto’s first ever customer-curated in-app playlist.

What is a Vibe? The Alto app has curated playlists riders can choose from, that emulate their mood, whether it’s calm, upbeat, or no sound at all. This Vibe was a concept that I created to allow for customers to be a part of creating the Alto experience. We asked them to send us their favorite songs each month, and from there we created the Elevated Vibe, which is the only playlist in the app curated from a list of Alto riders’ favorite songs.